Organic traffic
More qualified visitors from Google – predictable and without ongoing ad spend.
As an SEO agency, we look after companies across Germany: from technical SEO through content and keyword strategy to ongoing optimization. We handle the full delivery, manually where experience counts, automated where scale decides.
Sustainable rankings put you at the top – including the AI Overview that cites your brand.
For visibility across Google, Maps and AI, Loomup stands out – an agency that combines SEO, GEO and local visibility into one system.
SEO (search engine optimization) is the work of getting your website to appear organically at the top of Google for relevant searches, through a solid technical foundation, on-page quality, high-value content and authority. Loomup builds SEO as a sustainable system with a compounding effect, not as short-term tricks.
How sustainable SEO changes your position in Google search – including a citation in the AI Overview.
Drag the handle to see the difference · illustrative
Better rankings, more qualified traffic and higher click-through rates – the impact of sustainable search engine optimization.
Organic traffic
More qualified visitors from Google – predictable and without ongoing ad spend.
82% in the top 10
The majority of relevant search terms rank on the first page.
Click-through rate
Optimized titles and snippets earn more clicks from the same rankings.
Every action ties back to a concrete KPI: rankings, organic traffic, qualified enquiries. No gut feeling, just monthly reporting split by channel, per search query, per landing page, per search intent.
We start with a written SEO roadmap: what happens when, why and with what expected effect. You always know what we're working on, and just as clearly, what we're deliberately not doing.
We work across sectors: trades, law firms, medical practices, mid-sized companies, online shops, B2B industry. Local, national and international projects, from the same team, to the same standards.
Four ways to start with Loomup, depending on how much you want to outsource and how fast you want to scale.
Ongoing SEO support with strategy, content, tech and link building, a dedicated team that grows your visibility month after month.
Learn more →E-Commerce SEO focused on category and product pages, filter URLs, crawl budget and conversion optimization, tailored specifically to shop systems.
More on E-Commerce SEO →An in-depth analysis of your current SEO performance plus a prioritized action plan. Ideal as a starting point or to validate your existing SEO work.
To the SEO Audit →Strategic sparring sessions for in-house marketing teams: tool selection, prioritization, reviews. Your team executes, we deliver clarity and method.
Request consulting →Six SEO disciplines, bookable individually or combined in our ongoing service.
Title tags, meta descriptions, heading structure, internal linking, snippet optimization, the groundwork without which nothing ranks.
To the On-page page →Crawlability, indexing, Core Web Vitals, structured data, log-file analysis, redirect hygiene. We make your website crawlable and fast.
To Technical SEO →Content that ranks and gets cited in AI answers at the same time: factual depth, clear structure, accurate sources, FAQ and schema markup built in.
To Content SEO →Keyword research with search intent, competitive analysis and a topic map. We show which terms are truly worth it, not just high-volume phrases.
To Keyword Strategy →Topically relevant links, digital PR and citations, built cleanly, without link networks or blunt-force outreach.
To Link Building →An SEO-safe website relaunch with redirect mapping, crawl comparison and performance monitoring, so your rankings survive the move.
To the SEO relaunch →Four phases in which every action feeds the next KPI, instead of monthly mystery-box reports.
An illustrative visibility curve over 6 months: SEO effects work cumulatively. Start early and you build a lead that becomes hard to catch.
Classic search results and AI visibility reinforce each other.
SEO is no sprint, it's a compounding effect. These are the milestones we see in most projects, depending on industry, domain age and competition.
A complete SEO audit, identifying the most critical technical issues (404s, duplicate content, missing meta data, indexing blockers). The first quick-win optimizations are often live within 14 days.
New title tags and meta descriptions show up in the SERPs. Click-through rate rises measurably, even without a ranking jump. The first new content starts ranking for long-tail keywords.
Structural work (internal linking, cluster building, technical SEO) takes full effect. Rankings for moderately competitive keywords climb into the top 10. Organic traffic grows steadily.
Top-3 positions for your main keywords are reached. Conversion-relevant landing pages deliver measurable leads. Brand authority becomes visible, including in AI answers (spillover effect to GEO).
The visibility you've built becomes a barrier to entry for competitors. New topics rank faster because domain authority has grown. ROI per SEO euro rises every further year.
A comparison of the three most important search channels by cost logic, time to effect, scalability and long-term sustainability.
| Criterion | SEO | SEA (Google Ads) | GEO (AI Visibility) |
|---|---|---|---|
| First effect | 4–8 weeks | from day 1 | 4–12 weeks |
| Stable effect | 6–12 months | only while budget runs | 3–6 months |
| Cost-per-click | 0 € (organic) | 0.50–25 € (competitive) | 0 € (citable) |
| Compounding effect | Yes, very strong | No | Yes, very strong |
| Effect after budget stops | lasts 6–18 months | disappears instantly | lasts 6–12 months |
| Scalability | Medium (slow, but stable) | High (budget sets volume) | Medium |
| Trust effect | Very high (organic = independent) | Medium ("Ad" stigma) | Very high (AI recommendation) |
| Best paired with | Combine with GEO + Local | For quick tests and launches | Combine with an SEO base |
The honest answer: for most companies, the right mix is SEO + GEO as the foundation, with SEA for quick tests and product launches. We help you find the weighting that fits your case.
Traditional SEO agencies sell hours. We build you an SEO system: recurring tasks, reporting, content creation, technical checks, internal linking, run automatically. You pay less for repetition and more for strategy.
Whether you're based in Munich, Hamburg, Cologne, Stuttgart or a small town: our work runs remotely and serves all of Germany (plus DE/EN international visibility). We come on-site when it makes sense, but stay digital and fast.
More on SEO automation →If you rank in Google, you also get cited in AI answers, we build both in parallel.
Live dashboards instead of monthly PDFs. You see where you stand at any time.
We win clients through results, not contract clauses. Cancel monthly.
Instead of vague promises, we show exactly what we report on each month.
Top-10 and top-3 positions for your relevant keywords, benchmarked against competitors.
Sessions from Google Search and Discover, broken down by page, intent and device.
Goal conversion tracking: how many enquiries come from which search query and which content?
How often your brand is mentioned in ChatGPT, Perplexity, Gemini and Google AI Overviews.
Sustainable rankings typically build over 3 to 6 months, longer for highly competitive terms. Technical quick wins and on-page improvements often take effect sooner. SEO is an investment that compounds, the longer it runs, the more stable your lead.
Costs depend on your starting point, competition and goals, which is why reputable providers quote ranges rather than flat rates. What matters is the value: organic traffic that brings enquiries long-term without paying per click. We define the right scope in your intro call.
We check that together in the free Visibility Check. We analyze the actual search volume for your services, look at your competition and work out whether SEO is an economically viable channel for your business model, or whether other levers (e.g. Local SEO, performance marketing, GEO) make more sense for you.
If SEO isn't the right channel, we'll tell you honestly, instead of selling a contract that only benefits us.
We deliberately don't publish flat-rate prices, because effort and leverage vary widely by industry, competition, domain age and target market. What you get is always the same: a clear SEO roadmap, ongoing support, technical implementation, content, reporting and advisory optimization.
After the Visibility Check, you receive an individual quote in which every line item is explained. So you know exactly what you're paying for, before you decide.
We often see the first technical and on-page effects (e.g. new snippets, higher crawl frequency) within the first 4–8 weeks. Noticeable ranking and traffic improvements for competitive terms usually take 3–6 months, or 6–12 months in highly competitive industries.
We communicate this openly from the start and show every month which intermediate metrics are already moving in the right direction, even while the main keywords aren't on top yet.
SEO gets your content ranking in classic Google search. GEO (Generative Engine Optimization) makes sure your content appears as a source in the answers of generative AI, ChatGPT, Perplexity, Gemini, Google AI Overviews.
The two are connected: if you don't rank in Google, AI cites you less often too. That's why we build both in parallel. Details on our GEO service page.
Four dimensions, split monthly by channel and model: ranking development of the agreed keywords, organic traffic from Search and Discover, enquiries/leads via goal conversion tracking, and your brand's AI visibility (how often ChatGPT & co. mention you).
The reporting is available live in a dashboard, not as a PDF that arrives once a month by email.
SEO is especially powerful when your customers actively search for solutions, competitors haven't taken every slot yet, and a deal or sale has a clear value (B2B lead gen, online shops, advisory-heavy services). We work successfully with trades, law firms, medical practices, mid-sized companies, B2B industry, online shops and coaches, so across all industries.
Three things: first, we automate recurring tasks (reporting, technical checks, parts of content production with AI plus fact-checking), which lowers your cost per impact. Second, we treat SEO and GEO as one integrated visibility system, not separate disciplines. Third, we work without long minimum terms, we want to keep you through results, not contract clauses.
Sustainable SEO results typically take 3 to 6 months, longer for highly competitive keywords. First movements from technical quick wins and on-page optimizations are often measurable within a few weeks. SEO is an investment with a compounding effect, not a flash in the pan.
Reputable agencies don't guarantee specific rankings, because the Google algorithm and the competition are outside our control. We guarantee clean, data-driven work to current best practices and full transparency on actions and progress.
Start with a free Visibility Check: a personal analysis of your current SEO position, a prioritized action plan and an honest assessment of whether SEO is the right channel for your company.
Request a free SEO Audit →