GMB Analysis – how complete is your Google Business Profile?
A detailed audit of your Google Business Profile with a completeness score, competitor comparison and concrete optimization list. Free and with no sign-up.
- 3–5 business days
- Completeness score
- Competitor comparison
- Optimization list
Six audit dimensions
Completeness score
0–100 points depending on profile upkeep. Broken down concretely across the 25 most important fields.
Category audit
Are the primary and secondary categories sensibly chosen? Which ones are missing that competitors use?
NAP consistency
Do name, address and phone match across the profile, website and the 10 most important directories?
Review status
Count, average, response rate, sentiment over the last 90 days – plus a competitor comparison.
Photo & post activity
How active is your profile? When were photos last uploaded and posts last published?
Local Pack position
Where you rank for your top-10 search terms – with geo variation.
Frequently asked questions
What data do you need?
The Google Maps URL of your profile. Optionally, GBP read access for deeper insights.
How many search terms do you check?
10 terms as standard, up to 30 for multi-location setups.
Ready to use this lever?
In the free Visibility Check we look together at whether and how this service fits your situation – including a concrete action proposal.
Start the GMB analysis →